When creating an email, you can either design the message directly in Actito thanks to the email editor, or you can import your own HTML file. In this way, you can choose what suits your needs and internal processes the best.
When using HTML files, there is a series of guidelines to ensure that your html file works properly and that your profiles receive the email correctly. There are restrictions and rules and recommendations based on best practices.
Actito's personalisations and conditions can also be embedded in an HTML file. In the article on how to use Actito specific tags you will find some examples and cases.